McDonald’s recently launched a new marketing campaign, but the brand came under criticism after disabling comments on its social media posts. Many users suspect this move was due to the ongoing boycott circulating online.
Public Reaction
Social media users quickly noticed the disabled comments, sparking discussions about transparency and engagement. Critics accused McDonald’s of trying to avoid negative feedback instead of addressing concerns directly.
Marketing Risks
The incident highlights the risks of ignoring audience feedback, especially during sensitive campaigns or ongoing controversies. Brands are expected to engage openly with their audience rather than restricting communication.